Apple one of the biggest tech agencies on the planet reportedly doesn’t think it’ll sell any more iPhones this year than it did last year although rumors that the iPhone 14 will come with some major improvements. While it’s not essentially a canary in the coal mine that the world will keep getting worse apple predicting that sales of its most popular product won’t grow could be a sign that the agency is relatively unenthusiastic about the state of things in the near future. According to Bloomberg, the agency is asking its suppliers to make around 220 million iPhones which are similar to how many it requested in 2021. This runs opposing to some analysts’ predictions which forecasted that Apple would need to make around 20 million more phones this year than it did last year. The iPhone 14 pro is expected to trench the notch meaning it’ll be very clear who has the latest cell phone and who doesn’t which wasn’t essentially the case with the iPhone 13 and apple predictable to introduce a less expensive big cell phone. It sounds like a recipe for success. But good recipes can be insolvent if you add something gross to them. And while some of us hoped that 2022 might finally mean the nightmare was over a war continued COVID-19 lockdowns and skyrocketing inflation pretty much put an end to that .we’ve seen a lot of reports that it’s cut production after overestimating how many cell phones it’d need.
Apple’s reportedly flat IPhone 14 production target for 2022 isn’t a great sign
